Reclaiming Game-Changing Strategy 2025: Overcoming 25 Obstacles
By now you may have heard the tale: Conference 2025 is built around 25 obstacles in executive thinking regarding game-changing strategy. These have been collected over two decades of consulting with teams who wished to work on a 15-30-year timeframe.
But what was the inspiration? Where did they come from?
It started with exposure to Alex Hormozi, an internet business coach. He writes and talks about removing points of friction in meeting customer expectations. It didn’t take long to see that my customers were struggling with mistakes or obstacles of their own.
And, when combined together, they made things much worse.
Case in point: In an earlier Substack, I shared how a client changed his mind mid-stream. A long-term strategy was no longer needed, he said. Now he only wanted to peek five years into the future.
My protests were futile. But I really like the guy, and did something I had never done before: created a stand-alone, short-term strategy. As I share in the article, it turned out to be super-illuminating.
But I didn’t have the tools to convince him that he was making a classic error.
To summarize one of the obstacles in his thinking…the phrase “long-term strategy” is a misnomer. Why? Here’s an equation.
Long-term strategy = Short-term strategy + Mid-term strategy + Long-term strategy.
Now, I am sure you already know this, hence your membership to JumpLeap.
But this client did not, and neither do most of the executives I meet who are quite hungry for short-term results. They believe that a long-term strategy does not convert into short-term action.
This misunderstanding blocks them from creating the context required for success in any business. Explaining why is important.
However, this is just one example. It’s not even one of the 25, which can be found summarized here. Each one is described in just a paragraph and a two-five-minute video. Here is a partial screenshot.
Don’t miss this year’s Long-Term Strategy Conference 2025 in which 21 speakers and I unpack their preferred approaches to solving the biggest challenges to game-changing strategy.